Affiliate platforms are solutions intended to take feature of online business. They are essential for business strategies.
Indeed, they allow you, as an affiliate, to have a reward for your sales. If there are many affiliate sites on the Web, they are not all equal. Here are my top 20 of the best affiliate platforms.
What is an Affiliate Platform?
An affiliate platform or affiliate center is a website that connects an affiliate and an affiliate.
The affiliator is the entity that offers its products, while the affiliate is the one that promotes its products.
This strategy allows for establishing a promotional partnership between the two parties.
How do you monetize your site with affiliation?
Today there are dozens, see hundreds of affiliate platforms for all possible sectors and domains on the Web.
This acquisition channel has become widely democratized in recent years, so it has become challenging to know where to start.
That’s why I recommend this ebook which will teach you the basics of affiliation and SEO.
It explains how to find an altarpiece niche, create a qualified audience with SEO, and monetize your site with affiliation.
1. Kwanko
Founded in 2003, Kwanko quickly became one of the leaders in affiliate marketing and supported the biggest.
European e-commerce brands in their strategy of acquiring new online customers, such as Galeries Lafayette, Monoprix, Spartoo, and I-run. fr, Sarenza, Brico Privé, etc.
One of Kwanko’s strengths is its international network of more than 180,000 affiliate websites, which connects brands to their audiences worldwide.
Kwanko offers two distinct offers adapted to your needs:
- A range of services with personalized support is more suited to large companies. Kwanko aims to help advertisers drive more sales, qualified leads, and traffic to their sites and apps.
- SKALE with Kwanko, a self-service offer in SaaS mode, dedicated to small and medium-sized enterprises, start-ups, and self-employed entrepreneurs, who want to manage their affiliate program independently and thus boost their online sales thanks to the model performance marketing at the best price and without platform commission.
This comprehensive offer provides access to all the functionalities of the Kwanko platform, the network of 180,000 affiliated sites, and the program management tools.
Namely that a free trial of one month is offered for any registration.
2. MyLead
MyLead is an affiliate network that allows you to earn money while staying home.
Partner with several companies scattered around the world, this innovative platform gives you access to more than 3,246 partner programs.
The platform offers several compensation models. The CPL (Cost Per Lead) allows you to pocket a commission each time a customer provides their data.
CPA (Cost Per Action) pays you each time a customer acts on your site. CPS (Cost Per Sale) is suitable for e-commerce and online stores. It concerns content creators.
The PPI (Pay Per Install) rewards when a platform user performs downloads.
This can be mobile applications or computer programs. SMS is a payment system when a person performs a mobile payment service.
3.financeAds
financeAds International is the Affiliate Network for Insurance, Banks, and Fintechs.
We make affiliation in the financial sector accessible thanks to our network of 15,000 publishers and our 15 years of experience.
We are at the heart of performance marketing with a strong focus on return on investment by implementing multi-channel campaigns across our entire network.
As a consulting agency for our clients, we are on the daily search for new acquisition sources to encourage their visibility and purchase new prospects for their products and services.
The financeAds network is active throughout Europe, particularly in USA, France, Germany, Italy, and Spain.
4. Casaneo
Casaneo is the first affiliate platform specializing in the home and fashion markets.
It provides its advertisers with more than 3,000 publishing partners, including influencers, content sites, good deals sites, advertising agencies, retargeted, Ad tech, etc.
Casaneo works on a 100% pay-for-performance model, so you only pay for results. In addition, this simple and flexible platform does not incur any operating costs or monthly fees.
5. PartnerStack
PartnerStack is a SaaS affiliate platform. It helps you generate income through partnerships on the Web.
It allows monitoring of customer loyalty programs and direct sales through distributor networks.
This site also gives the possibility of prospecting with the partners of the platform. In addition, PartnerStack offers transaction fluidity to its users.
Apart from the programs already offered by the platform, you can design your program. A team assists you and advises you in your steps.
6. Amazon Associates Club
Amazon Partners is an affiliate platform with multiple benefits. For me, the main interest was to be able to become a partner of a world-famous site.
This is, in my opinion, an exciting business opportunity. Indeed, by integrating links on my site, I could monetize my traffic beyond all my expectations.
Here, my advice would be to position yourself on several themes. Amazon has millions of products, so your followers will appreciate the diversity all the more.
The rewards vary according to the subject, so I referenced the categories that pay the most.
The plus with the Amazon affiliation is the possibility of being paid for all other purchases made by the visitor coming from my site.
7. CJ Affiliate
Commission Junction, now CJ Affiliate, is an international affiliate platform.
It is especially suitable if you have a blog that deals with travel, finance, or high-tech themes.
Particularly appreciated for its innovative tools, it pleased me with the many tools it provides.
To optimize your affiliations, you can integrate Deep Link Generator, Widget Creator, or Automatic Matching into your scripts.
Thus, you can choose to personalize your blog or automate it. By incorporating these tools, you make sure to improve the experience of your visitors.
8. Tradedoubler
Among the platforms on the Web, Tradedoubleris a reference in affiliate marketing.
Indeed, it is 20 years of experience and an international network.
As such, I could see that the platform counts among its affiliates many renowned brands that are very popular with the general public.
In terms of functionality, beyond the various compensation programs, I found that Tradedoubler stands out for the innovative solutions offered to advertisers.
Here, the platform’s primary asset is its ability to use its expertise to create powerful tools.
These are based on better data exploitation.
The main objective of consumer buying habits or behaviors is to personalize the campaigns so that they are adapted to the target consumers.
9. Awin
Since its creation, the German platform Awin has been a reference in terms of affiliation in Europe.
She especially impressed me with the number of business sectors she covers.
With more than 15,000 advertisers and no less than 230,000 publishers, it is one of the essential marketplaces of the moment.
It is THE ideal solution for start-ups or SMEs, especially for entities whose activities are still little known.
In terms of operation, Awin stands out for its personalized support service and management software.
I found its features convenient to automate commission sharing, follow-up reports for the various affiliate programs, or identification of the best member.
In the end, the user experience is satisfactory.
10. Affilae
Affilae is an excellent platform that allows advertisers to have a direct network of affiliates.
- Its main advantage is the ability to customize member management.
- In terms of reliability, I believe that it is far above the other platforms that I have been able to test.
- The fees are reasonable and are limited to a monthly subscription which is not subject to any commitment.
- The platform does not charge any commission on sales, which is a big plus for both affiliates and advertisers.
ShareASale is one of the largest affiliate platforms in terms of the number of merchants and its affiliate network.
- I think its reputation is linked to the quality of its network, some advertisers being present only on the site.
- In addition to the functionalities, the financial component is exciting to users.
- Thus, I noted that ShareASale was able to meet the expectations of its partners with very diversified offers that I could easily compare.
- Finally, in terms of payment, I find that the regularity and speed of repayments constitute an incomparable asset.
12. 1TPE
1TPE is THE affiliate platform specializing in selling digital products (training, software, or digital books).
Considered reliable by most users, it offers the possibility of accessing a catalog of products and an extensive network of affiliates.
For my part, I found it unfortunate that advertisers could not have a direct relationship with their members.
However, regarding commissions received, the rates applied are exciting and can reach more than 70% of the selling price.
13.TradeTracker
TradeTracker is a platform specializing in affiliate marketing. It offers reliable conversion tracking provides in real-time.
It has an ergonomic and intuitive dashboard, transparent reports, and automatic processing during payments.
It offers other features to help you track, monitor, and optimize your daily Internet activities. As an expert, beginners will discover this platform’s practicality in a few clicks.
14. JV Zoo
JVZoo is an affiliate platform with over 800,000 active affiliates. It ensures ease of payment as well as quality products and services.
If you are an affiliate, the platform sends you the resulting commissions as soon as sales are made. You will immediately receive your percentages in your account.
Better still, in case of a return, it is JVZoo who will take care of refunding you.
The platform offers you competitive sales partners.
It has a process for adding affiliate programs to your available offerings or if you wish to create your program.
15. Rakuten Advertising
Rakuten Advertising is one of the oldest affiliate platforms.
Of relatively modest size, it has been able to implement functionalities that can be decisive for the optimization of income.
What caught my attention, for example, was the ability to use LinkShare to insert deep links to boost ads.
The “assistant seller” option, which allows you to receive remuneration by contributing to buyers’ decision-making, is also attractive.
However, I must admit that improvements are desired regarding the payment of winnings, particularly in terms of waiting times.
16. Click Bank
ClickBank is an American platform considered a pioneer in affiliate marketing.
I think it can be regarded as a reference for the sales of digital products like ebooks or computer articles.
Feature-wise, ClickBank takes care of all campaign management. Which probably explains the costs that I found pretty expensive.
Despite the reliability of the platform and the exceptional quality of its affiliate network, the necessary financial burden can be a disadvantage.
However, I liked the option allowing a weekly payout of winnings and the money-back guarantee.
17. Impact
A leader in dashboard functionality and user interface, Impact is another excellent platform to consider when getting into affiliate marketing.
With an intuitive interface that offers detailed performance tracking and reporting, this platform is ideal for those who want more performance metrics to help them make business decisions.
Offering over 1000 brands in a wide range of niches, Impact certainly has something to match the market you are looking for.
Known for offering one of the best user interfaces and reporting dashboards, it’s no wonder many affiliates speak highly of this platform.
18. Time One
TimeOne is a lead specialist as well as an affiliate platform. He accompanies his partners to achieve their objectives. It has nearly 60,000 publishers from 19 different sectors.
TimeOne offers a solution to manage your affiliate program. This platform provides tailor-made support for your operations and your long-term visions.
In addition, it offers innovative solutions adapted to your needs. In addition, it ensures a turnover of nearly 400 million euros per year thanks to its advertisers.
19. Daisycon
Of Dutch origin, Daisycon is a pioneering platform in the affiliate marketing sector.
With 20 years of experience as an intermediary, she ensures effective collaboration between advertisers and publishers.
It offers several affiliate programs and helps you achieve digital marketing goals through networks of competent publishers.
Daisycon is present throughout Europe and is represented in five countries. Apart from affiliate services, it offers lead and CPC campaigns.
His website recommends tips to his followers. The platform also provides paid surveys.
20. Effiliation
Effiliation is one of the most reputable platforms on the Web in terms of affiliation.
Very popular with large companies, it appeals to its reliability and the quality of its network of members. Like me, you will certainly appreciate all the services offered.
These are mainly intended to allow the platform to manage your campaigns completely. There is a fairly high cost to be expected.
However, you are guaranteed access to an extensive network of affiliates.
In addition, using the platform will significantly improve your brand image.
How to choose an affiliate platform?
To decide on an affiliate platform, there are a few essential criteria that you must take into account, especially in terms of functionality.
- First, regarding the handling, it should not require specific knowledge or complex configurations.
- The objective is to have a simple-to-use interface where essential information can be easily accessed.
- These are, for example, commissions, payments, or various affiliate statistics.
- In addition, you must pay particular attention to the reliability and transparency of the platform.
- As much for the affiliates as for the advertiser, it is essential to have practical tools for monitoring the operations carried out.
- The provision of detailed statistics is also of particular importance. Indeed, they are helpful to optimize campaigns or to have a state of the commissions generated in real-time.
- This data is essential for optimizing performance or retaining affiliates. You also need to assess the overall financial cost.
Here, identifying all the expenses for using the platform is a question.
Subscription, setup fees, various commissions, or other service costs may vary from site to site.
Some platforms offer complete packages with support for all affiliate program management.
But the financial costs can be pretty high. Before registering, it is therefore essential that you have an accurate assessment of the costs incurred.
- It is vital that you compare them with your budget or financial goals.
- Finally, a successful platform must have a quality and sufficiently large network of affiliates above all.
- The main objective is to allow a powerful connection between the advertiser and the affiliates.
- Depending on your sales strategy or budget, the platform type may vary.
- You must choose a site likely to give you access to an audience that best matches your objectives.
- With specialized or classic platforms, you have plenty of choices.